a clothing brand film in the backstreets of Seoul2026
Thirty seconds of an ordinary day for an EBANAT oversized mock-neck: a rooftop over the city, a cold drink, an alley lined with bikes and potted plants, a ball tossed at a hoop under drying laundry — and then the summer rain comes in and nobody runs for cover. The logo stitched at the collar stays the only branding on screen; the rest is wet hair, a crooked smile, and a black tee that looks lived in. A vertical lookbook film made for social, where the clothes sell the mood instead of the other way around.